Comments on: Acupuncture Marketing In Newspapers – Advertise At Your Own Risk. http://www.newacupuncturepatients.com/blog/acupuncture-marketing-in-newspapers-advertise-at-your-own-risk Acupuncture Marketing and Advertising with Acupuncture Websites Wed, 24 Mar 2010 07:02:47 -0400 http://wordpress.org/?v=2.8.6 hourly 1 By: Renee Moore http://www.newacupuncturepatients.com/blog/acupuncture-marketing-in-newspapers-advertise-at-your-own-risk/comment-page-1#comment-179 Renee Moore Wed, 24 Mar 2010 07:02:47 +0000 http://www.newacupuncturepatients.com/blog/?p=630#comment-179 Betsy has a good point but the problem is that it's really an ad. You often don't have any control over where an ad is placed which is another reason why I rarely if ever recommend advertising in the paper. Your ad could be in the sports section or the business page or any number of places where it may not be read or seen. Betsy has a good point but the problem is that it’s really an ad. You often don’t have any control over where an ad is placed which is another reason why I rarely if ever recommend advertising in the paper. Your ad could be in the sports section or the business page or any number of places where it may not be read or seen.

]]> By: Renee Moore http://www.newacupuncturepatients.com/blog/acupuncture-marketing-in-newspapers-advertise-at-your-own-risk/comment-page-1#comment-178 Renee Moore Wed, 24 Mar 2010 06:28:06 +0000 http://www.newacupuncturepatients.com/blog/?p=630#comment-178 I tell my clients to do this all the time. I am so gad to see someone else recommending this. In fact if they insist on advertising in the newspaper, which I always say no to unless they live in a town of 500, this is the only way I will recommend they do it. It works great. Some resist but that just means it takes longer to see the results. :) I tell my clients to do this all the time. I am so gad to see someone else recommending this. In fact if they insist on advertising in the newspaper, which I always say no to unless they live in a town of 500, this is the only way I will recommend they do it. It works great. Some resist but that just means it takes longer to see the results. :)

]]> By: Frank Prieto http://www.newacupuncturepatients.com/blog/acupuncture-marketing-in-newspapers-advertise-at-your-own-risk/comment-page-1#comment-177 Frank Prieto Tue, 16 Mar 2010 00:16:39 +0000 http://www.newacupuncturepatients.com/blog/?p=630#comment-177 Very good point Betsy. Very good point Betsy.

]]> By: Betsy Miller http://www.newacupuncturepatients.com/blog/acupuncture-marketing-in-newspapers-advertise-at-your-own-risk/comment-page-1#comment-176 Betsy Miller Tue, 16 Mar 2010 00:03:58 +0000 http://www.newacupuncturepatients.com/blog/?p=630#comment-176 It would be better if you can place that advertorial in the health section of a newspaper. This could also be done online as well since most surfers are using the internet to look for information. You can ask local blogs or websites to run your articles It would be better if you can place that advertorial in the health section of a newspaper.

This could also be done online as well since most surfers are using the internet to look for information. You can ask local blogs or websites to run your articles

]]> By: Frank Prieto http://www.newacupuncturepatients.com/blog/acupuncture-marketing-in-newspapers-advertise-at-your-own-risk/comment-page-1#comment-143 Frank Prieto Wed, 20 Jan 2010 21:24:41 +0000 http://www.newacupuncturepatients.com/blog/?p=630#comment-143 Elie, it's worth testing but I would only do it in the smaller community papers. The big city daily is so expensive that testing is cost prohibitive. I'd test the hell out of it in the community papers and then run the winner in the city daily. Hey, imagine if you could tell the newspaper to only print your ad in the copies that will be going to people who are interested in acupuncture. Impossible right? Not really... That newspaper is called Google. That's exactly what Google does. It only serves your ad to people who are interested in acupuncture or any other product or service. Brilliant! Elie, it’s worth testing but I would only do it in the smaller community papers. The big city daily is so expensive that testing is cost prohibitive. I’d test the hell out of it in the community papers and then run the winner in the city daily.

Hey, imagine if you could tell the newspaper to only print your ad in the copies that will be going to people who are interested in acupuncture. Impossible right? Not really… That newspaper is called Google. That’s exactly what Google does. It only serves your ad to people who are interested in acupuncture or any other product or service. Brilliant!

]]> By: Elie http://www.newacupuncturepatients.com/blog/acupuncture-marketing-in-newspapers-advertise-at-your-own-risk/comment-page-1#comment-142 Elie Wed, 20 Jan 2010 20:50:10 +0000 http://www.newacupuncturepatients.com/blog/?p=630#comment-142 Excellent article Frank! I have been wondering also for quite some time why newspapers are still charging advertising prices as if it were still 1997! Great strategy with the advertorial! I never tried that before and it sounds great! Excellent article Frank!

I have been wondering also for quite some time why newspapers are still charging advertising prices as if it were still 1997!

Great strategy with the advertorial! I never tried that before and it sounds great!

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