Why 20% of the Acupuncturists in Your Area Land 80% of the NEW Patients.

What is Pareto’s Principle?

Pareto’s Principle (sometimes referred to as Pareto’s Law) is commonly known as the 80/20 rule. Vilfredo Pareto was an Italian economist who created a mathematical formula to describe the unequal distribution of wealth in Italy in 1902. Pareto noticed that 20% of the people owned 80% of the wealth.

Pardon me for the history lesson, but stick with me here for a minute because this is powerful stuff…

Later in the US between the 1930s and 40s Dr. Joseph Juran, a pioneer in Quality Managament recognized a universal principle he coined “the vital few and trivial many.” This means that 20% of something is always (keyword being ALWAYS) responsible for 80% of the results.

This is the 80/20 rule as we know it.

This is not theory… this is a universal principle or law.

Theory’s can change and do, but principles or universal laws never change. For example, the law of gravity will never change. Even if you don’t believe in it, the law of gravity will still apply.  Just trying walking off the roof of a 20 story building… I guarantee you it will make a believer out of you for about 7.32 seconds.

  1. 20% of the acupuncturists in your town are getting 80% of the business.
  2. 20% of your patients are responsible for 80% of your revenue.
  3. 80% of your supplies come from 20% of your vendors.
  4. You spend 80% of your time at home in 20% of the house.
  5. You wear 20% of the clothes in your closet 80% of the time.
  6. You spend 80% of your social time with 20% of your friends.

I could go on and on but I think you get the point (principle.) If you’re not applying the 80/20 rule to your acupuncture marketing, it will take you two or three times as long to get to were you want to go.

As a member of my insider’s club you learn how to apply 20% of the strategies that are responsible for 80% of the results. That’s the bottom line. Insiders are exposed to advanced online strategies to get the fastest results possible.

If you struggle with marketing and you’re confused about all the social media marketing hype, I invite you to become a part of my inner circle. I’ll teach you how to build a marketing system from the ground up that runs on auto-pilot. You do it once and then forget about it. It’s referred to as “systematized marketing” but I like to call it a lead generation machine.

marketing-vault

To become a Gold Member click here.

“At the beginning of the year I was feeling the need to expand my online marketing presence, but felt very intimidated by the vast and endless world of the internet.  Working with Frank has helped me take small manageable bites off at a time at my own pace.  He brings a wealth of knowledge and experience to the table, is supportive, and is an excellent teacher.  I have learned a great deal and feel much more at ease with internet marketing.  As they say, “Teach a man to
fish and you feed him for a lifetime!”

Thank you, Frank!”

Jordan Hoffman, L.Ac., Dipl. OM
Los Angeles

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“I know people sometimes complain about spending money on a service like this… but quite honestly I can’t afford not to have your services.

By the way, today I saw 16 patients!  That’s my best day ever. From the bottom of my heart, THANKS!”

In Health,

Kimberly Marin AP, RD
Davie, FL

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“Just started reading the first lesson and want to say thanks already!  I have been at a loss as to how to optimize my website. I’m going to do your website lessons ASAP to incorporate your strategies.

Thanks and have a blessed Christmas.”

Nancy L. Corsaro, L.Ac.
Carrollton, TXs

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To become a Gold Member click here now.

No individual has ever achieved success without the help and cooperation of others”- Napoleon Hill

At the beginning of the year I was feeling the need to expand my
online marketing presence, but felt very intimidated by the vast
and endless world of the internet.  Working with Frank has helped
me take small manageable bites off at a time at my own pace.  He
brings a wealth of knowledge and experience to the table, is supportive,
and is an excellent teacher.  I have learned a great deal and feel much
more at ease with internet marketing.  As they say, “Teach a man to
fish and you feed him for a lifetime!”

Thank you, Frank!

Jordan Hoffman, L.Ac., Dipl. OM

Los Angeles